Chad is a digital marketer specializing in conversion rate optimization (CRO) and partnership marketing.
Chad’s been creating websites for 10+ years, focusing on design, performance, SEO, content/copy, and other critical factors to delight users and increase conversion rates. Also, he enjoys the challenge of understanding consumer behavior to drive results.
Chad’s publisher and advertiser experiences give him unique insights and strategies to increase affiliate sales. Additionally, his robust understanding of the five partner program processes–manage, recruit, enable, activate, and retain–enables him to optimize and scale programs.